Thesis Week 4: What makes great events?

Problem Statement (WIP)

How might we elevate virtual event experiences so that people feel more connected to each other?

Assumptions

General

• People might feel disconnected during online events.
• People might have technical difficulties.
• People might feel excited by doing physical activities such as buying tickets in a ticket booth, going to the venue, looking around exhibitions, etc.

Speakers

• Speakers might have a hard time catching the audience attention.
• Speakers might feel less thrilled to present online.

Participants

• Participants might feel isolated when attending virtual events.
• Participants might have trouble focusing on virtual events from the start to the end.
• Participants might prefer to attend in-person events than virtual events.

Event organizers

• Event organizers might research about the other virtual events in advance before holding sessions.
• Event organizers might try to follow the same timeline of onsite events

Findings: Paintpoints

Key elements for great events

Opportunities

Competitors analysis: Petal Diagram